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Visit Austin Fest

Creative Team: Me (Luisa Koitzsch), Michelle Collins

CCO: Serge Flores

Video Production: Arts & Labor


Visit Austin hosts an annual event for stakeholders in the tourism industry to celebrate the accomplishments of the city. Our theme for 2023 was Visit Austin Fest. We wanted to emulate the same excitement you might feel leading up to a festival with a stacked lineup while celebrating the music capital of the world.

Year in Review: 

Visit Austin Fest is the time to show off all of the key achievements from the past year in various industries across the city. Our challenge: turn the numbers into something interesting.


We amped up the festival feel with branded wristbands and lanyards for the event instead of the typical name tag.



Flags outside of the event center signaled to attendees that they were in for a show. 

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Signage inside the event center directed guests to the conference room.



In the style of festival transportation, we recruited pedicab drivers to shuttle guests from the parking lot to the front door of the event.

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