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THE CHALLENGE:
INFINITI needed to build a genuine
connection with multicultural audiences.
THE IDEA:
Using music as an avenue to connect, Jon kicks off an exclusive invite-only concert series in Brooklyn then curated the following performance in Los Angeles with Japanese Breakfast.
INFINITELY
LIVE
Client: INFINITI
SOCIAL
CCO: Serge Flores
AD: Michelle Collins & Luisa Koitzsch
CW: Gabriela Bonilla & Christian Henderson
Director: Alan Ferguson
Production: Friends & Family
Producer: Michael McLaughlin
Post Production: Rock Paper Scissors
Editor: Anne Loure Dhooghe
Color: Jaime O'Bradovich
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