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M&M

AD: Luisa Koitzsch & Michelle Collins
CCO: Serge Flores

In preparation for Premios Juventud 2023, a music award show that takes Latin America by storm, musicians PAMÉ and Brendan Perez created music inspired by M&Ms .

TV: 30s

SOCIAL: 15s

Brendan Perez is known for bringing modern songs to life with his violin skills. He posted on social leading up to the event showing off this M&M beat to garner buzz. 

SOCIAL: 15s

PAMÉ is a Dominican singer with a loud personality and captivating vocals. Taking inspiration from a popular TikTok trend, she mimicked the sounds of the M&M bags with her voice. 

SOCIAL: 15s

Together PAMÉ  and Brendan were a dynamic duo that successfully created excitement for the event and maybe even got viewers craving a certain sweet treat. 

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